If you’re reading this post then you already understand the importance of SEO (and by extension, link building) for your photography business. More than likely, you already have a website and/or blog that you hope to get onto page 1 as quickly as possible. But, before we get into how to start building links to… Read more »
Post Category: Driving Targeted Traffic
Keyword vs. Brand/URL vs. Click Here Anchor Texts: What Do Users Prefer?
Since SEO is a fast-changing field where best practices are often based on correlative data, it’s sometimes difficult to pin down definitive best practices. Anchor text is one such element of SEO. Since data emerged suggesting that Google was Penguin-slapping websites based (at least in part) on anchor text profiles, anchor text optimization has been… Read more »
What Are The Benefits Of Guest Posting?
It seems like every year some brand new SEO tactic hits the scene and makes a really big splash with the online community. Too many of these strategies are short-sighted gimmicks aren’t focused on delivering value to real users. In other words, a future Google algorithm update is likely to penalize websites who use the… Read more »
The Top 0.0016% of Websites Get Nearly 75% of the Traffic From Google
According to data from Hitwise that was just published on Search Engine Land, the top 10,000 websites got almost 75 percent of all organic search clicks from Google. According to Netcraft, there are 630,795,511 sites on the internet. Based on that, we can calculate that: Nearly 75% of Google organic search traffic goes to the… Read more »
Want To Rank #1 On Google? Start By Making Your Content Worthy Of Being #1!
What does Google really want? Google’s goal is to rank the best page/site/company in the top position. So if you want to be ranked #1, your first step should be to make your website is a better resource for your target keyword/topic than any other website on the net. If your site is not the… Read more »
Survey Results: What Google Users Think About Privacy, Search Neutrality, & Google’s Competitors
As SEOs, we’re constantly buried in news, opinions, theories, strategies, and anything and everything else related to Google. After awhile, it’s hard to even remember how a “normal” user interacts with the Big G. That’s why we ran a couple of surveys to get some perspective on how people feel about Google’s privacy policies, the… Read more »
13 Link Building Tips From Google’s Matt Cutts
This article is a compilation of link building tips gleaned from Matt Cutt’s webmaster Q&A videos. Please note that each of the tips in this article is paraphrased from Matt Cutts, but additional text may be my opinion or analysis. I’ve included links to the videos/sources if you’d like to see/hear exactly what Matt Cutts… Read more »
You might be a black hat SEO if…
Black hat, white hat. Do this, don’t do that. It’s all so serious. We’ve decided that the whole black hat SEO issue needs an injection of humor, so we created this funny list of tell-tale signs you might be a black hat SEO. (For the record, we’re 100% against black hat stuff. Unless it’s a… Read more »
Script that “Fixes” Google Analytics Bounce Rate and Time on Site is a Bad Idea
I recently was alerted to a script that purports to “fix” Google Analytics bounce rate and time on site calculations. The “fixed” (lower) bounce rate is claimed to result in significant increases in Google rankings. Here is the script: <script type=”text/javascript”> (function (tos) { window.setInterval(function () { tos = (function (t) { return t[0] ==… Read more »
Matt Cutts Says Backlinks Are Not Dead, Social Signals Not Ready To Replace Links
In Matt Cutts’ “You & A” at SMX Advanced, made a few brief, but important statements. Nugget #1: Links are not dead Question: “Do links still work, or are social signals gonna replace them?” Matt Cutts: “To say that links are a dead signal is wrong. I wouldn’t write the epitaph for links just yet.”… Read more »